PROPAGANDA

• The spreading of ideas, information, or rumor for the purpose of helping or injuring an institution, a cause, or a person
• Ideas, facts, or allegations spread deliberately to further one's cause or to damage an opposing cause
• A message serving an agenda, one intended to influence, to persuade, with respect to an idea or action

   

• Propaganda serves as a corollary to censorship
• A message does not have to be untrue to qualify as propaganda
• Propaganda is not necessarily a pejorative term

Types:
    - Political
    - Social
    - Commercial

Methods:
    - Overt: propagandistic character evident
    - Covert: propagandistic character disguised

BIAS

·        Bent or tendency

·        An inclination of temperament or outlook 

BIAS v. PROPAGANDA

• Bias deals with the values or viewpoint that are inherent in and shape the product
• Propaganda is a product that not simply has a viewpoint (bias) but it tries to sway to that viewpoint; it attempts to instantiate that viewpoint
• Whether or not a biased product is also propaganda depends upon the use to which it is put
      - Intended to Persuade vs. Inform

MEDIA
Common media for transmitting propaganda messages include news reports, government reports, historical revision, junk science, books, leaflets, movies, radio, television, and posters.

In the case of radio and television, propaganda can exist on news, current-affairs or talk-show segments, as advertising or public-service announcements (PSAs)